短語(yǔ)

have the awareness of 了解

consumer awareness 消費(fèi)意識(shí)

currency awareness 對(duì)幣值變化的注意

current awareness 最近資料通告

例

The advertising campaign has been planned to raise awareness of the product amongst the public.

此廣告促銷(xiāo)計(jì)劃的目的在于提高產(chǎn)品的知名度。

backing

n. 財(cái)務(wù)支持，贊助

短語(yǔ)

backing off 卸（退）下

have the full backing of 得到……的充分支持

financial backing 財(cái)政援助

to have a large backing 有大批的支持者

例

The plan for a new hospital has plenty of government backing.

新建醫(yī)院的計(jì)劃得到政府的大量援助。

The new business received government backing in the form of a grant.

這家新企業(yè)得到以補(bǔ)助方式發(fā)給的政府資助。

backhander

n. ①回扣 ②賄賂

例

Investigators estimate that $35m had been spent on bribes and backhanders.

調(diào)查人員估計(jì)，3500萬(wàn)美元被用于賄賂和回扣。

backlog

n. 積壓（的工作或訂貨）

短語(yǔ)

to become a backlog 成為積壓

to acquire (something) as a backlog 獲得（某物）作為儲(chǔ)備物

例

There is a backlog of orders waiting to be processed.

大批積壓訂單等待處理。

Extra staff were employed to clear the backlog.

雇傭額外人手清理積壓的工作。

bad

adj. ①無(wú)效的 ②無(wú)用的.，作廢的 ③虧損的

短語(yǔ)

bad debt 死賬（無(wú)法收回的欠款），壞賬

in bad faith 不誠(chéng)實(shí)；存心欺騙

passes bad checks 開(kāi)空頭支票

have a bad name 名聲不佳（＝get a bad name）

go to the bad 墮落；虧損

例

The department store was $300,000 to the bad in 1997.

那家百貨公司在1997年虧損了30萬(wàn)美元。

The bank wrote off one million pounds in bad debts.

銀行注銷(xiāo)100萬(wàn)英鎊壞賬。

Each dealer accused the other of bad faith.

交易商相互指責(zé)對(duì)方欺詐。

It was found that the goods had been sold in bad faith.

這批貨物被發(fā)現(xiàn)已在存心欺騙的情況下售出。